mantra, catchphrase, slogan, battlecry, touchstone, chant, anthem, lightning rod, cause celebre, catchword, galvanize, motto, rallying, whipping boy, phrase, byword, buzzword, cry, exhortation, message, flashpoint, focal point, credo, watchword, fodder, bogeyman, dispirited, taunt, scapegoat, gipper, laughingstock, punching bag, reminder, shout, clamor, defiant, theme, shibboleth, cliche, leitmotif, symbol, resonated, louder, shorthand, lament, megaphone, meme, crusade, fervent, vow, synonymous, legions, resounding, boogeyman, riled, angrier, vociferous, rhetoric, drumbeat, echo chamber, platitude, truism, preached, bludgeon, metaphor, rant, litmus test, mocking, bumper sticker, synonym, staple, triumph, wellspring, strident, emblematic, retort, frankenfood, mockery, rousing, deride, bleat, revolt, sauve qui peut, epithet, bullhorn, bellowed, groundswell, soundbite, cannon fodder, proclaiming, disenchanted, riposte, harbinger, howl, blueprint, axiom, anathema, symbolize, joke, tea bag, putdown, exhorted

call, catchword, cry, motto, outcry, shibboleth, shout, slogan, vociferation, yell

battle cry, cry, war cry, war whoop