hyperbole, hokum, boosterism, bloviation, doublespeak, blather, sophistry, bafflegab, gimmickry, mendacity, verbiage, fluff, hackery, piffle, pabulum, fakery, folderol, posturing, boilerplate, salesmanship, balderdash, exaggerations, baloney, claptrap, gobbledygook, flummery, buncombe, twaddle, demagoguery, poppycock, inanity, bombast, weasel words, legalese, platitudes, bluster, obfuscation, silliness, salaciousness, drivel, jingoism, pablum, braggadocio, flapdoodle, punditry, mumbo jumbo, crapola, sanctimony, nonsense, wishful thinking, grandiloquence, misrepresentation, pomposity, humbug, pedantry, innuendo, subterfuge, disingenuousness, ballyhoo, bumf, hooey, idiocy, shills, hackwork, artifice, jargon, pompousness, snakeoil, fawning, disinformation, truthy, disparagement, cynicism, psychobabble, pretension, tommyrot, bumph, snark, vapidity, journalese, huckster, deceptiveness, hubris, tendentiousness, gamesmanship, doubletalk, sanctimoniousness, hogwash, sensationalism, chicanery, nitpicking, propaganda, disingenuity, malarkey, hagiography, triumphalism, facetiousness, harrumph, editorializing, blarney, flattery, adulation, snobbery, hype, showmanship, vilification, altruism, boasting, bragging, goodwill, hypocrisy, interest, selfinterest, sentimentality, slander, blackmail